For the last 25-30 years we’ve been ‘sold’ this idea that everything has to make a profit, and everything is divided into customers and sellers.

There’s inherent danger when governments and public institutions take this profit/customer line, as there is for those citizens who see themselves as 'customers' demanding ‘service’.

What’s been lost along the way is our sense of civic duty and obligation.

Civic duty goes beyond voting on election day.

It calls for active participation in our democracy, ensuring that we’re properly informed about the issues and decisions being made on our behalf by elected representatives, and that we call out corruption when things go off track.

We believe citizenship should start at school by teaching children about how our democratic system works and how to be a valuable citizen, because we’re not always customers, and not everything is designed to make a profit, and nor should it be.


Ways you can participate on our democracy with VOG:

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